A new year and the start of a new semester is the perfect time to emphasize the importance of investing in people and relationships at Wake Forest. What makes this place so special is the people and the community that we all get to build together!

We hope that you’ll join us in celebrating National Mentoring Month throughout January 2025 – a time to recommit to one another as a campus community and to consider how we can better support, encourage, and build relationships with each other through mentoring.

Our focus for this year’s National Mentoring Month is on how to intentionally invest in relationships and build social capital. Learn more below!

Social capital is essentially the network of relationships and connections that you have formed with people by building mutual trust, sharing resources and information, and establishing goodwill. As a member of the Wake Forest community, you are already building social capital with your peers, faculty in your academic area of study, staff members from various support offices on campus, and maybe even with alumni.

We all need people – those safe support structures – who we can turn to for advice, information, and resources, and with whom we can reciprocate those efforts. Ultimately, social capital is all about building meaningful relationships that you need now and in the future.

Did you know…?
  • 85% of jobs are landed through connections
  • 55% of college grads say they met one of their closest friends at their college/university
  • Highly connected employees in the workplace experience 92% more professional growth than their peers

With networking, you’re typically reaching out to someone who you may or may not know to make an ask for something specific – maybe a job referral, for career advice, or help with connecting you to someone else. In making the ask, you’re hoping and expecting that another person will respond and deliver what it is that you’re seeking.

Relationship-building differs from networking in that your ultimate goal is to establish social capital and goodwill between you and another person. You want to build up trust and a mutual reciprocity of support. Think of it as you making deposits before taking withdrawals. The relationship isn’t based on you asking for something – instead you’re considering what you can offer first. Check out the following short video to learn more.

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COREFour Best Practices to Build Relationships

As you consider with whom and how you want to invest in people, consider your possible future withdrawals. For example, you might need a letter of recommendation for graduate school, a job/internship reference, or a request to get connected to someone. People in your social network are more likely to respond positively to requests from you if they feel as though you have mutually invested in the relationship.

As you build social capital, here are a few specific examples of how you can invest in other people:

Check out this sample LinkedIn post and email template for staying in touch with your network during your time as a student at Wake Forest. By simply providing an update to the supportive people in your life, you will be investing in and maintaining these connections.

Use these samples to craft your own LinkedIn post or send an update email to your network.

Read these reflections from Wake Forest alumni about the importance of building relationships and lessons they’ve learned along the way: